Press Release: LoveSurf Offers “Love Button” for Fitness and Fashion


LoveSurf is now offering the “Love Button,” a fun and interactive way to vote for the best trends and styles online.  LoveSurf loves fashion and fitness and focuses on unique, trendy pieces that are perfect for beach, workout, or any casual activity.  With a full line of beach cover-up dresses and workout wear, LoveSurf offers the best in casual wear for discerning women.  The LoveSurf buyers take their mission seriously:  to find the latest beach and workout wear that fits customers’ lifestyles and budgets. 

April 5, 2013— Fashion-forward website LoveSurf is offering a new interactive voting tool, the “Love Button.” Now, customers can vote on the best maxi dress, capri or coverup with LoveSurf’s interactive “Love Button.”  In keeping with the trend to move into social media, LoveSurf offers customers the chance to voice their opinions on their favorite pieces easily and on-screen so that others can see what is currently trending.

Customers regard LoveSurf as a fashion-forward website for everything from a girl’s maxi dress to a beach cover up dress and the latest workout gear.  The buyers at LoveSurf are constantly sifting through thousands of styles, looking for that perfect swimwear, workout gear and casual beach cover up.  Curating one of the world’s top activewear sites, LoveSurf believes in mixing fashion and function.

Customers can log in through Facebook or with their email address and access the full grid of the interactive customer response platform.  When customers sign in, they can interact with the products in three ways:  by following a particular designer, by following a particular member, or by clicking the “Love Button.”  Users can download this widget and begin loving their favorite fashions every time they log in.  Clicking on the “Love Button” marks a particular piece as a favorite, and users can click as many times as they want to.  Whenever they find a piece that speaks to them, they can give it a virtual thumbs-up to let others know they truly like this particular outfit or accessory.

LoveSurf’s philosophy is simple:  clothing should look good and feel good.  Surfers, yoga practitioners, nature lovers and beachgoers can all find a flattering range of fitness and leisure outfits that will fit budget, lifestyle and taste for every individual.  Capris, racerbacks, bikinis, tank suits, handbags and other accessories spring to life when users vote for their favorites and share their style with other LoveSurf customers.

About LoveSurf:  LoveSurf is an online retailer that specializes in casual beach wear, swimwear and workout gear as well as accessories.  LoveSurf’s operating principles involve finding the best casual wear and sharing it with customers who are looking for the latest in fashion and functionality.  LoveSurf offers customers many ways to interact with the website, making the LoveSurf shopping experience fun and much more exciting than a trip to the mall.  LoveSurf allows users to vote on-the-fly for their favorite fashions and build a menu of great fashion choices and go-to casual wear options.


Press Release: LoveSurf Offers “Love Button” for Fitness and Fashion was originally published on LOVESURF BLOG

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